Explore Marriott's 33 Brands: Luxury to Budget Hotels for Every Traveler
Marriott International stands as a towering figure in the global hospitality industry, known for its extensive portfolio of brands that cater to a wide range of traveler needs and preferences. Founded in 1927, Marriott has evolved from a humble root beer stand in Washington, D.C., into a multinational conglomerate, a testament to its enduring commitment to growth and innovation. By 2024, Marriott has impressively expanded to include 33 distinct brands, ranging from luxurious to budget-friendly options, each tailored to different market segments. This expansion is not just a growth strategy but a reflection of Marriott's commitment to diversity and inclusion, ensuring that every type of traveler finds a hospitality experience that suits their needs, making Marriott a truly inclusive home away from home.
Marriott International's luxury portfolio
Marriott International's luxury portfolio is a remarkable showcase of elegance and exclusivity, featuring six distinct brands that cater to the most discerning travelers. Each brand is tailored to offer unique experiences, celebrating opulence, culture, and impeccable service. Here’s a deeper dive into these brands, highlighting their global presence and the special attributes that make them stand out in the luxury market.
JW Marriott
JW Marriott is dedicated to providing a deeply enriching experience where beauty and mindfulness intertwine. With approximately 110 properties across the globe, JW Marriott helps guests focus on their well-being, offering a blend of crafted dining experiences and serene spa treatments in cities like Venice, Dubai, and Shanghai.
The Ritz-Carlton
The Ritz-Carlton is known for its legendary service and commitment to luxury, maintaining over 110 hotels worldwide. It sets the standard for lavish accommodations and personalized service, creating unforgettable experiences in places from San Francisco to Singapore, all tailored to the most meticulous traveler.
St. Regis
St. Regis has over 60 properties, offering luxurious stays in some of the world’s most desirable destinations, including New York, Rome, and Abu Dhabi. Renowned for its signature butler service, St. Regis delivers bespoke care amidst settings of unmatched glamour and grandeur.
The Luxury Collection
The Luxury Collection operates more than 120 hotels worldwide, each deeply connected to its locale and offering guests a gateway to rare and immersive experiences. Hotels like Hotel Alfonso XIII in Seville and The Royal Hawaiian in Honolulu provide a captivating glimpse into the spirit and traditions of their vibrant cultures.
Edition combines the personal, intimate experience of a boutique hotel with the full-service benefits of a major hospitality brand. With about 15 hotels in key cities like New York, London, and Tokyo, Edition is crafted to be a microcosm of the world's cultural and social hubs, blending cutting-edge design with vibrant nightlife.
W Hotels
W Hotels embraces fashion, music, and design to offer a unique and dynamic hospitality experience. With approximately 70 hotels located in places like Ibiza, Aspen, and Bangkok, W Hotels are designed to thrill and excite, providing a backdrop for contemporary and stylish adventures in the world’s hottest locales.
DITION
DITION combines the personal, intimate experience of a boutique hotel with the global reach and operational expertise of Marriott. Created in collaboration with hotel visionary Ian Schrager, EDITION hotels are known for their sophisticated design, unique cultural offerings, and exceptional service. With about 15 hotels strategically located in cultural capitals like New York, London, and Tokyo, EDITION targets the style-conscious, modern traveler who values understated luxury and innovative style. Each EDITION hotel reflects the best of its location while providing a uniform standard of excellence, making each stay uniquely memorable.
Premium Brands for Business and Leisure
Marriott International's premium brands cater to both business travelers and leisure guests, offering a perfect blend of comfort, convenience, and sophisticated amenities. These brands—Marriott, Sheraton, Marriott Vacation Club, Delta Hotels by Marriott, Westin, Le Méridien, Renaissance, and Gaylord Hotels—are designed to meet diverse needs, ensuring that every stay is as productive as it is pleasurable.
Marriott Hotels
Marriott Hotels stand as the flagship brand of Marriott International, with over 600 locations worldwide. These hotels are equipped with state-of-the-art business facilities, like high-speed internet and comfortable meeting spaces, alongside luxurious bedding and fitness centers to help guests unwind after a busy day.
Sheraton
Sheraton operates more than 450 hotels across major cities and resort destinations. Renowned for its community feel and engaging social spaces, Sheraton provides an ideal setting for both networking and relaxation. Its signature amenities include Sheraton Club Lounges, which offer an exclusive, upscale space to meet, connect, or relax.
Marriott Vacation Club
Marriott Vacation Club offers a collection of upper-upscale timeshare properties with over 60 resorts worldwide. These are perfect for family vacations or extended stays, providing home-like amenities such as fully equipped kitchens, laundry facilities, and multiple bedrooms in scenic locations.
Delta Hotels by Marriott
Delta Hotels by Marriott features over 70 properties primarily in Canada and the United States, focusing on streamlining the travel experience. Delta Hotels offer essentials like free Wi-Fi and convenient dining options, making them a favorite among business travelers.
Westin
Westin focuses on wellness in its 230+ properties around the globe, encouraging guests to maintain their routine with features like the WestinWORKOUT® Fitness Studio and the signature Heavenly® Bed, which ensure a restorative sleep experience.
Le Méridien
Le Méridien offers a unique experience in over 110 properties worldwide, providing chic, culturally refined environments for guests who seek inspiration and a connection to the arts. Its locations are often highlighted by Le Méridien Hub™, a reinterpretation of the traditional lobby into a gathering place for creative minds.
Renaissance Hotels
Renaissance Hotels, with more than 175 hotels globally, are known for their local flair and commitment to providing unexpected cultural experiences for guests, both within and outside the hotel premises. Renaissance properties often feature Navigators, local experts who help guests discover unique cultural gems in the area.
Gaylord Hotels
Gaylord Hotels are grand-scale resort conventions with just a handful of properties in the U.S., but they are immense in both size and the range of amenities offered. Known for their expansive conference centers, indoor gardens, and entertainment options, they provide a luxurious and comprehensive experience tailored to both business efficiencies and leisure indulgence.
Together, Marriott’s premium brands offer a wide range of options for every type of traveler, emphasizing comfort, connectivity, and thoughtful amenities to enhance every journey.
Select-Service Brands: Convenience and Comfort
Marriott International’s select-service brands are designed to deliver value, efficiency, and reliability, making them ideal for travelers seeking quality accommodations without the full-scale amenities of luxury or full-service hotels. Brands like Courtyard by Marriott, Moxy, Fairfield Inn by Marriott, Four Points, SpringHill Suites, AC Hotels, Aloft Hotels, Protea Hotels, City Express, and Four Points Express by Sheraton stand out in this category.
Courtyard by Marriott
Courtyard by Marriott has over 1,200 locations worldwide and is tailored specifically for business travelers looking for a comfortable and productive stay. The rooms are designed with ample workspace, and the lobbies offer casual meeting spaces with access to food and beverage options throughout the day.
Moxy Hotels
Moxy Hotels target the millennial traveler with their spirited and fun approach. Positioned in urban locations with over 100 properties globally, Moxy breaks the conventional hotel mold by offering smaller, tech-friendly rooms, vibrant communal spaces, and a lively atmosphere at an affordable price point.
Fairfield Inn by Marriott
Fairfield Inn by Marriott emphasizes reliable comfort and value, providing more than 1,200 properties across the globe. The brand guarantees a consistent and dependable hotel experience, with complimentary breakfast and comfortable rooms designed for both short and extended stays.
Four Points by Sheraton
Four Points by Sheraton offers a travel-friendly experience with more than 300 hotels worldwide. Known for its straightforward service and comfortable accommodations, Four Points caters to both business and leisure travelers, featuring essential amenities like versatile meeting spaces and on-site dining.
SpringHill Suites
SpringHill Suites provides a little extra room with suites designed to offer more space to relax and work. The brand offers over 500 locations, each featuring suites with separate living and sleeping areas, small kitchenettes, and complimentary breakfast, making it ideal for guests who appreciate extra space.
AC Hotels by Marriott
AC Hotels by Marriott focuses on design-minded travelers, offering sophisticated European-inspired interiors. With over 170 hotels globally, this brand is known for its sleek design, purposeful rooms, efficient service, and breakfast reflecting the flavors of the region.
Aloft Hotels
Aloft Hotels appeals to the tech-savvy traveler with a youthful spirit, featuring over 200 properties that focus on a vibrant social scene and innovative music programs. Rooms are stylish and functional, with modern amenities that cater to a digitally connected clientele.
Protea Hotels by Marriott
Protea Hotels by Marriott primarily serves travelers in Africa with over 100 properties. It blends local artistry with global design trends to provide a truly regional experience. Each hotel is deeply connected to its locality, offering personalized service and regional cuisine.
City Express Hotels
City Express Hotels operate primarily in Mexico, providing essential comforts and convenience to the cost-conscious traveler. The brand focuses on simplicity and efficiency, catering to those who value practicality and an excellent location without unnecessary extras.
Four Points Express by Sheraton
Four Points Express by Sheraton is designed for the streamlined traveler, offering select services and straightforward amenities. This brand provides a comfortable and hassle-free stay, focusing on essential needs while maintaining quality and service.
Marriott’s select-service brands collectively offer diverse options for travelers looking for practical, efficient, and comfortable accommodations, ensuring that every stay is perfectly tailored to meet their needs without compromising on quality or experience.
Extended Stay Solutions
Marriott International offers a variety of extended stay solutions designed to meet the needs of long-term travelers and those seeking accommodations that provide the comforts of home. These brands include Residence Inn, TownePlace Suites, Element Hotels, Homes & Villas by Marriott Bonvoy, Apartments by Marriott Bonvoy, and Marriott Executive Apartments. Each brand offers unique features that cater specifically to extended stays, combining the convenience of hotel living with the essentials of home.
Residence Inn
Residence Inn provides spacious suites with separate living, working, and sleeping areas, designed for stays of a few nights to several months. With over 800 properties worldwide,
Residence Inn suites come equipped with full kitchens, free Wi-Fi, and a complimentary breakfast. The brand also hosts regular social events, making it ideal for guests seeking a community feel during their longer stays.
TownePlace Suites
TownePlace Suites offers a casual, laid-back environment with over 400 locations primarily in North America. These suites are also equipped with kitchens and customizable closet systems designed in partnership with The Container Store. TownePlace Suites cater to budget-conscious travelers looking for functionality and a homely atmosphere.
Element Hotels
Element Hotels promotes balance through a sustainable lens, with over 65 locations globally. These eco-friendly hotels offer spacious and airy rooms, fully equipped kitchens, and spa-inspired bathrooms. Element Hotels are designed to let guests live as they do at home but in a greener space, with amenities like complimentary bikes, electric vehicle charging stations, and a relaxed "RISE" breakfast.
Homes & Villas by Marriott Bonvoy
Homes & Villas by Marriott Bonvoy offers a unique solution by providing private home rentals vetted and managed by Marriott. This service provides access to over 2,000 premium and luxury homes worldwide, each offering distinct residential experiences with the added benefit of earning and redeeming Marriott Bonvoy points.
Apartments by Marriott Bonvoy
Apartments by Marriott Bonvoy is designed for guests seeking apartment-style living with hotel-like services. These properties offer separate sleeping, living, and working spaces, kitchens, and the added amenities of a Marriott hotel, such as fitness centers and meeting spaces.
Marriott Executive Apartments
Marriott Executive Apartments cater to executives and families on international assignments, providing upscale apartments that offer luxury furnishings, fully equipped kitchens, and dedicated workspaces. With over 30 locations worldwide, these apartments provide the security and service standards expected from Marriott, including 24-hour staffing and housekeeping.
Collectively, Marriott’s extended stay solutions cater to a diverse range of needs, providing flexibility, comfort, and the convenience of professional hospitality services. These accommodations are ideal for those who are relocating, traveling for business for an extended period, or vacationing with family and require the space and facilities to make their longer stay comfortable and enjoyable.
Unique Boutique Experiences
Marriott International has enriched its portfolio by embracing the distinctive appeal of boutique hotels, which are celebrated for their individuality and connection to locale. The Autograph Collection, Design Hotels, Tribute Portfolio, and the MGM Collection with Marriott Bonvoy represent this segment. Each brand offers unique, curated experiences that reflect the local culture and spirit, appealing to travelers seeking authenticity and a deeper connection to their destinations.
Autograph Collection
Autograph Collection features a diverse array of over 200 independent hotels around the world, each with its own unique story. These properties are known for capturing the essence of their environment, turning each stay into a part of a special narrative that resonates with the adventurous spirit of its guests. For instance, the Hotel Bankside in London transforms a former factory into a chic, art-infused space that echoes the creativity of its surrounding district.
Design Hotels
Design Hotels brings together more than 300 properties across 60 countries, each selected for their originality in design and architecture. These hotels are crafted by visionary individuals and serve as gateways to their cities’ arts, cultures, and local traditions. From converted century-old buildings to cutting-edge modern structures, Design Hotels are set apart by their commitment to genuine, culturally rooted hospitality and innovative aesthetic.
Tribute Portfolio
Tribute Portfolio offers a collection of nearly 60 hotels that pride themselves on delivering charming, eclectic experiences in captivating destinations. Each hotel reflects its locale’s flair through distinctive design and vibrant social scenes, allowing guests to indulge in a stay that feels deeply connected and refreshingly original. Tribute Portfolio’s hotels, such as the Royal Palm South Beach in Miami, blend historical architecture with local art, creating a lively, engaging atmosphere.
MGM Collection with Marriott Bonvoy
MGM Collection with Marriott Bonvoy includes iconic resorts such as Bellagio, ARIA, and MGM Grand. These properties combine luxury with entertainment, offering a boutique experience on a grand scale. Guests can enjoy world-class dining, entertainment, and nightlife, all while immersed in the high-energy ambiance of premier casino resorts, each reflecting the vibrant spirit of their locations like Las Vegas and Macau.
Marriott’s boutique brands are more than just places to stay; they are destinations that provide immersive experiences. Each brand invites guests to explore and engage with the destinations in a personal and authentic way, ensuring memorable stays that are as distinctive as the hotels themselves.
Innovation and Sustainability Initiatives
Marriott International is at the forefront of integrating innovation and sustainability across its diverse portfolio of brands, demonstrating a strong commitment to environmental stewardship and technological advancement. The company has implemented a range of initiatives designed to enhance guest experiences while minimizing environmental impact and supporting local communities.
Technological Innovations:
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Mobile Check-Ins and Keyless Entry: Marriott has embraced technology to streamline the guest experience with features like mobile check-ins and keyless entry across its brands. This not only enhances convenience but also reduces the need for physical interactions and paper use, supporting sustainability.
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Smart Room Technology: Many Marriott hotels now feature smart rooms equipped with devices that guests can control via their smartphones or voice commands. These rooms offer customizable settings for lighting, temperature, and entertainment systems, optimizing energy use and enhancing guest comfort.
Sustainability Efforts:
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LEED Certification: Marriott is committed to expanding its portfolio of LEED (Leadership in Energy and Environmental Design) certified buildings. This certification ensures that the construction and operation of the hotels meet the highest environmental standards, reducing carbon footprint and enhancing energy efficiency.
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Towel and Linen Reuse Programs: Encouraging guests to reuse towels and linens reduces water and energy consumption significantly. This initiative is a part of Marriott’s broader strategy to reduce its overall environmental impact.
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Elimination of Single-Use Plastics: Marriott has made significant strides in eliminating single-use plastic items in its properties worldwide. This includes replacing miniature toiletry bottles with bulk dispensers and removing plastic straws and stirrers from its operations.
Community Engagement:
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Nurture, Sustain, Empower: This initiative focuses on sustaining and empowering hotel communities by sourcing locally and hiring locally. Marriott hotels participate in community outreach programs, including skills training and development to support local economies.
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Disaster Relief and Shelter Programs: Marriott collaborates with relief organizations to provide shelter and aid in times of natural disasters. This commitment strengthens community resilience and showcases Marriott’s role as a community partner in times of need.
These initiatives reflect Marriott’s dedication to innovation and sustainability, ensuring that the company remains a responsible leader in the hospitality industry. By prioritizing technology and environmental stewardship, Marriott not only enhances guest experiences but also contributes positively to the communities it serves and the planet as a whole.
Conclusion
Marriott International's impressive array of 33 brands showcases its capacity to cater to the varied needs of travelers around the globe. From the unparalleled luxury of The Ritz-Carlton and St. Regis to the comfortable and convenient offerings of Courtyard and Fairfield Inn, Marriott ensures every type of traveler finds a hospitality experience suited to their preferences. The company's commitment to innovation and sustainability further enhances these experiences, making Marriott a leading choice for environmentally conscious and tech-savvy guests.
Whether you're planning a luxurious escape, a business trip, or a family vacation, Marriott's diverse portfolio offers something unique for everyone. Dive deeper into what each brand has to offer and discover the perfect match for your travel style and needs.
Ready to experience the perfect stay tailored just for you? Visit Marriott's website today to explore more about our diverse brands and book your next unforgettable journey with Marriott Bonvoy.
